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August 1, 2017

The Importance of Having A Meaningful Logo for Your Brand

Whether we are at the mall or walking down the streets, there are several logos that we may see that we can easily identify.

There are a lot of company brands that have already reached their goals such as recognition and acceptance from their target users and clients from all around the world.

But, you must always remember that these companies have gone through critical planning and thinking before they became successful. If you want to know how these companies became successful, this write up is for you.

There are a lot of brand logos from various brands that bears an interpretation and interpretation behind it.

An Interpretation Behind The Adidas logo
Generally, different kinds of companies bears different kinds of logos, from those companies promoting the best vacuum cleaner to those companies offering services such as carpet cleaning.

For sure, there are company logos that you recognize most especially those popular ones such as Adidas that has a three stripes logo. However, do you have an idea that its logo means a mountain?

The interpretation of the Adidas logo is a mountain since it symbolizes the physical and mental efforts that an athlete must exert to become a living legend.

The Meaning Behind the Arrow Of Amazon’s Logo
Without a doubt, almost all of the people around the world, most especially those people who shop online recognize the logo of Amazon and its smiling arrow. But, if you will look closely, you will notice something on the logo of Amazon and its smiling arrow. Were you able to see that the logo’s arrow points from letter A to Z of the word Amazon?

The explanation of the logo of Amazon and its arrow pointing from the letter A to Z is that it means that Amazon offers every single thing that you need from A to Z and it has been true in most cases.

The Explanation Behind the Logo of FedEx

FedEx’s logo also bears and arrow. If you are a person that has a great attention to details, you will be able to see that the letters between E and X of FedEx forms a white arrow. The arrow formed in the space between letters E and X of FedEx indicates that they will guarantee you that they will be able to convey your packages in no time.

The Explanation Behind Nike’s Swoosh
Are you interested to know how this logo is created? If you want to creata a logo, you must always remember that you have to believe in yourself. The one who conceptualized and designed the Nike Swoosh was Carolyn Davis and she was requested to conceptualize a logo for the brand while she was currently enrolled in design school.

The logo for Nike cost around $35.

However, one of the most amazing benefits that Carolyn gets is that she was awarded with 500 shares of the Nike stocks.

The explanation behind the Nike Swoosh is that it shows the relevance of creating a logo with a particular product in your head.